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FIU Business Students Win National Competition

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 PostPosted: Sat Jun 07, 2008 7:12 pm   
Golden Panther
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Another example of the type of education and students we have at FIU, in particular in this case, the College of Business at FIU. Congrats to all FIU's students in winning the Johnson & Johnson National Case Competition, that included a number of Colleges around the nation, including some as Penn State, Rutgers, University of Florida, Seton Hall and University of Illinois.

http://www.fiusm.com/articles/812

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FIU business fraternity takes 1st at competitionby Christopher Lazaga
Jun 05, 2008
On April 11, FIU’s team of undergraduate business students placed first in the Johnson & Johnson 2008 National Case Competition. The team consisted of five members of Xi Sigma, FIU’s chapter of Alpha Kappa Psi, the national professional business fraternity.

The Johnson & Johnson National Case Competition is an annual event where the winners of smaller, university sponsored business case competitions square off against each other on the national level. The team was given a series of potential products to invest in. They analyzed the products, chose the strongest one and developed a marketing strategy for it.

After winning the case competition held at FIU, Jaime Montalvan, Isselle Medina, Maria Sabando, Anthony Munyaka and Matthew Ohashi flew to Johnson & Johnson headquarters in New Brunswick, New Jersey for the annual national case competition. Among the competitors were teams from Penn State, Rutgers, University of Florida, Seton Hall and University of Illinois.

“When we first heard about the competing schools we were a bit intimidated, but we... tried our best to remain confident throughout the entire competition,” said Medina, a sophomore international business and finance major.

Montalvan, a sophomore majoring in economics and finance, recalls the intimidation factor from competing against some prestigious schools, though he said they are just names.

According to Montalvan, FIU’s team had a unique analytical tool that gave them an edge over their competitors, most of whom had similar presentations. “It’s called a S.W.O.T. analysis,” said Montalvan. S.W.O.T. stands for Strengths, Weaknesses, Opportunities and Threats, the four sides of a subject to be analyzed. The FIU team rated each aspect of the analysis and, judging by the numbers, made educated decisions. “We actually put a numerical scale on it. The judges were impressed,” said Montalvan.

Montalvan also credits the immense amount of preparation put into the presentation for his team’s win. “We didn’t have a spring break,” Montalvan said. “We practiced every day up to the competition.”

According to the team, that preparation boosted their morale and, once they arrived in New Jersey, further strengthened their resolve.

“After winning at FIU and calculating the amount of time and effort we invested in the case, we decided that we were going to New Jersey to win,” said Medina.

The team won a $3,000 prize for placing first in the case competition.That, coupled with a $2,000 prize for winning the FIU competition, brings this business machine’s total earnings to $5,000, all of which was awarded to FIU.

Aside from the case competition, Johnson & Johnson also set up a number of activities for the competitors. The event was held from 8 a.m. to 4 p.m., during which teams alternated between presenting their cases, observing a presentation on the Johnson & Johnson Corporation, engaging in mock employment interviews and touring the corporate headquarters.

For more information regarding the Alpha Kappa Psi business fraternity and its activities, visit their website or contact Michael Jadoo, former president of the Xi Sigma Chapter at mwjadoo@yahoo.com.

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 PostPosted: Sat Jun 07, 2008 11:05 pm   
Cougar
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Great news, go FIU!


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